blog posts

Want to learn how to spread the word about our cause and make a bigger impact? Dive into our marketing and fundraising blogs! You’ll find insightful articles packed with tips and guides to help you market and fundraise more effectively.

Summer Reading List for Fundraisers

Summer, Summer, Summertime... "... time to sit back and unwind" is what DJ Jazzy Jeff and The Fresh Prince said in 1991. For nonprofit leaders and fundraisers, it's a real challenge to find time for rest and relaxation. We all know by now how important it is, but it's...

Small Things That Make a Big Difference

All the small things. Yes, a classic Blink-182 hit back when we all listened to the latest hits on FM radio. It's also all the seemingly small things that end up making a big difference our work. Some "small things" are one time actions while others are habits that...

The Fundraising Diet

Are you in good fundraising-shape? Yes, I know. Dieting is "out". It's short-term thinking, and that's why most diets fail. The motivation behind a diet is important. It's usually a strategy for someone who wants be healthier and a diet, in their mind, is the...

Build a Major Gifts Program for Your Organization

Years ago, I was in a meeting with our development committee and heard a member ask, "What does our major gift strategy look like?" As a young development director, I thought, "Major gift strategies are for big nonprofits, universities, and hospital systems"....

Stop Marketing to Major Donors

How many times per year do have meaningful conversations with major donors without an ask? The most common answer I hear is, "Not as many as we'd like." It's understandable. There are many reasons why it's hard to make this a reality. So why should you stop marketing...

5 Elements Every Development Plan Should Include

It may seem like April is a strange time to talk about development plans. However, there's never a bad time to work on your fundraising strategies. Whether you need to review your existing plan or need to finally make one, the sooner the better. First, let's recognize...

Spring Cleaning Tips for Fundraisers

Spring is finally here and with it comes one of my favorite activities, spring cleaning. Time to roll up your sleeves and re-establish order in your world. However, spring cleaning isn't limited to our closets and garages. It's a great time to organize some of our...

Development operations that work FOR you; not against you

LISTEN TO THIS! In the sixties, people theorized the work week would shrink to 25 hours by the 1990's because of technology and innovation. HAHAHAHA! We could get everything done in a fraction of the time with all this new technology. Makes sense right? Some even...

Data Management is a Growing Critical Issue

A recent study found 26% of executive directors and development directors see data management as a current critical issue for their organization. This is up 9% from the year before. I think the real number is a little higher. Regardless of the reason why it's at 26%,...

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